Signage | Branding | Graphic Design | Website Design
Keith and Leanne West had a vision: a coffee experience on wheels that felt more like your favourite local café than just another coffee cart. They wanted a place people could return to — for great coffee, delicious food, friendly conversation, and a sense of community.
Bean Cruis’n West now serves the Western Sydney community, travelling from Blacktown to the Blue Mountains, Hawkesbury to Campbelltown, Penrith to Parramatta, and everywhere in between. Their mobile café is more than a pitstop — it’s a destination.
Through our Brand Personalities process, we uncovered The Creator — a brand archetype perfect for capturing the craft, imagination and passion behind their vision. From logo and signage to a fully responsive website, we brought their mobile café brand to life with warmth, personality and professionalism.
We created:
- Brand Personality Discovery
- Logo design + style guide
- Signage for the mobile café
- Business branding and collateral
- Website design and development
